AI SEO for criminal defense lawyers

How to get your firm recommended by ChatGPT

When someone asks ChatGPT or Google for the best criminal defense lawyer nearby, AI names two or three criminal defense lawyers. Find out why AI skips you, fix it, and see it work.

Optional. Helps us spot you in answers.

Free. No signup. About a minute.

The questions

What clients ask AI about criminal defense lawyers

A Pickgap scan asks questions like these as a searcher in your city, on ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode, and records every criminal defense lawyer each answer names.

  1. “best DUI lawyer in your city”
  2. “criminal defense attorney in your city available 24/7”
  3. “first time DUI lawyer in your city”
  4. “best lawyer in your city for a drug possession charge”
  5. “affordable criminal defense lawyer in your city”
  6. “domestic violence defense attorney in your city”
  7. “former prosecutor defense attorney in your city”
  8. “lawyer to get my record expunged in your city”
  9. “best federal criminal defense lawyer in your city”
  10. “I was arrested in your city, which lawyer should I call”

The fix list

What gets a criminal defense lawyer picked

Every report compares you with the criminal defense lawyers AI picks most, and ranks what to change first.

  • Reviews

    How many Google reviews you have, and how recent they are, against the top 3 criminal defense lawyers in the answers.

  • Where AI looks

    Answers about criminal defense lawyers often cite Avvo, Justia, Super Lawyers, Martindale-Hubbell. We show which sites were cited and which never mention you.

  • Your website

    Whether your homepage names your city and the services people ask about, like DUI lawyer, drug charge attorney, assault defense attorney, expungement lawyer, and answers their questions in an FAQ.

Questions criminal defense lawyers ask us

How do I get my firm recommended by ChatGPT?
AI engines with web search lean on what the web says about you: how many recent Google reviews you have, listings on sites like Avvo, Justia and Super Lawyers, and pages that name your city and services, such as DUI lawyer, drug charge attorney and assault defense attorney. Pickgap compares you with the criminal defense lawyers that do get picked on exactly those points and ranks the fixes by impact. No one can promise a ranking; the fixes raise your chances, and the next scan shows whether they worked.
Which questions does Pickgap ask about criminal defense lawyers?
25 questions per business, the way clients ask them, like "best DUI lawyer in your city" and "criminal defense attorney in your city available 24/7". Each is asked twice, as a searcher in your city, on ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode: 250 answers per report.
Is AI visibility the same as local SEO?
They share signals (reviews, listings, your website), but an AI answer names only a handful of criminal defense lawyers, and each engine picks differently. Ranking on Google doesn't mean ChatGPT names you. Pickgap measures the AI side directly, per engine.
What does it cost?
The free check costs nothing and takes about a minute. Tracking one criminal defense lawyer starts at $29 a month; agencies tracking 25 clients pay $199. Every plan starts with a 7-day trial, no card.

Guides for criminal defense lawyers