Get picked by AI.
Find out why AI skips you. Fix it. See it work.
When a customer asks ChatGPT or Google for the best dentist nearby, AI names two or three businesses. Pickgap shows local businesses why AI assistants skip them, gives them the fixes that raise their chances of being recommended, and proves when those fixes work.
45%
1.2%
How it works
- Step 1
Measure: who AI picks, and why
25 local questions, like “emergency dentist in Tampa open today”, asked as a searcher in your city on ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode. Each one twice. You see your pick rate, who gets picked instead, and the sites AI cites when it decides.
- Step 2
Fix: what raises your chances
Up to 7 fixes ranked by impact, each with the evidence behind it: reviews against the top 3 competitors, listings AI cites that skip you, and what your website leaves out.
- Step 3
Prove: see which fixes worked
Every scan after that shows whether your pick rate really moved, with its noise range, so you can tell a fix that worked from the answers changing on their own.
The scan
250 answers, not one screenshot
A deep scan asks 25 questions on 5 AI surfaces, 2 times each, in parallel. This is a real scan of a fictional practice, replayed.
Now asking
“best dentist in Tampa, FL”
Picked in 19% of answers. Top pick in Tampa: Harbor Family Dental (77%). Your pickgap: 58 points.
The parser
How we read an answer
Every answer is broken down into the businesses it names, in order, and the sources it cites. Yours is matched by name, website and phone, not by guesswork.
“best dentist in Tampa, FL”
Here are some well-reviewed options for "best dentist in Tampa, FL": 1. Bright Smile Dental – Highly rated for patient care. (brightsmiletampa.com) 2. Channelside Dental – Known for fast scheduling. (channelsidedental.com) 3. Bayshore Smiles – Strong reviews on Google and Yelp. (bayshoresmiles.com) 4. Westshore Dental Studio – Long-standing local reputation. (westshoredentalstudio.com) Check recent reviews and call ahead to confirm availability.
A sample answer about a fictional practice. Real reports quote each AI's own words.
What we record
- #1Bright Smile DentalYou, matched by name
- #2Channelside DentalCompetitor
- #3Bayshore SmilesCompetitor
- #4Westshore Dental StudioCompetitor
Sources cited
reddit.comyelp.combrightsmiledental.com
This answer counts as picked, at position 1 of 4.
Find your pickgap. Close it.
Picked in 19% of answers. Top pick in Tampa: Harbor Family Dental (77%). Your pickgap: 58 points.
Your pickgap is the distance, in points, between your pick rate and the business AI picks most. Every report shows it, the names ahead of you, and the fixes that close it.
Open the sample reportWho AI picks in Tampa
- 1Harbor Family Dental77%
- 2Bayshore Smiles68%
- 3Westshore Dental Studio53%
- 4Palm Dental Group49%
- 5Bright Smile DentalYou19%
The maths
A number you can defend
Built like a survey, not a spot check. Every percentage carries its sample and its noise range.
0%
48 of 249 answers named Bright Smile Dental · 1 didn't answer and aren't counted
- 0questions a customer in the city would ask
- 0AI surfaces, each asked as a searcher in the city
- 0runs of every question, because answers vary
- 0answers behind one score
One screenshot of ChatGPT proves nothing: ask again and the answer changes. So every score comes with its sample and a noise range, the same way a pollster reports a poll, and the answers behind it are there to read. When a number moves, you can tell a real change from noise.
How we measureFor agencies
The honest local AI visibility report for small agencies.
- Every AI on every plan. All 5 AI surfaces, no credits, no overage. You know your cost per client before you sign.
- Prospect audits for outreach. Paste a prospect's name and city, get a PDF with your logo in about 2 minutes. “ChatGPT picked 3 other dentists in Tampa, not your client.”
- Tracking that runs itself. Import clients by CSV. Weekly pulses, monthly deep scans, and the PDF emailed to each client.
- Alerts before the client notices. An email when a pick rate moves 10 points or more.
- Your brand from $59. Logo, colour and sender name on every report and email, from the Starter plan.
The follow-through
Fix it. See it work.
Weekly pulses re-ask the top questions, alerts fire when a pick rate moves, and the next deep scan shows whether your fixes moved it beyond the noise.
Alert emailed to your team
Up 8 points since Aug 31. Bright Smile Dental is picked in 32% of answers.
The fix list behind the climb
- High impactGet 60 more Google reviewsYou have 38 Google reviews. Harbor Family Dental has 212, Bayshore Smiles has 164, Westshore Dental Studio has 97.
- Medium impactName Tampa on your homepageEvery question we asked included Tampa. Your homepage doesn't mention it.
- Medium impactAsk this month's patients for a Google reviewYour newest Google review is from Jul 9, 2026. Harbor Family Dental's is from Sep 19, 2026.
- Medium impactAdd an FAQ that answers the questions patients ask AIFor example "best place for dental implants in Tampa, FL" and "who does the best Invisalign in Tampa, FL". Your site has no FAQ section.
Generated by the same rules as real reports, from Google reviews, the sites AI cites and your homepage. Sample business and numbers.
A standardized test, not a guess
AI answers change from one ask to the next, and no one controls what AI says. So we ask each question more than once and show every pick rate with its noise range and sample (“19% ±4 · 48 of 249 answers”), with the raw answers behind it. It's a standardized test, not what every customer sees, and the method is public. How we measure
Plans from $29 a month
One business for owners, up to 75 for agencies. Every AI on every plan, no credits, and white-label from $59. Every plan starts with a 7-day trial and 3 prospect audits. No card to start. Compare plans
Find out in a minute.
Type your business, city and category. We ask 5 AI surfaces who they pick, and show you whether it's you.